The project focuses on the charity for children world-wide, helping to raise funds for non commercial organisations.

The first target is to raise money for a good cause, and hopefully to see the growing community around it. Second, is to make 'Blockchain great again' in the eyes of masses.

There are two problems EthKids.io tries to resolve: 1) transparency for the donations, on how when and what specifically was raised 2) using the 'personal token bonding curve' economic model, EthKids.io aims to solve the problem of short-lasting relations with the donators, basically incentivizing them financially

The project is a typical Decentralized APPlication hence benefits its natural advantages: transparency (donation transactions), low operational costs (only transaction fees are applied), inclusion (available worldwide), trust (all code is open-source and available for examination). Apart from it, the incentivization algorithm has deterministic, unchangeable, and transparent nature, which cannot be archived with the traditional approach.